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Why being based at DeskLodge helps Fueld attract a better calibre of staff

Gemma Edwards
February 27, 2026
Why being based at DeskLodge helps Fueld attract a better calibre of staff

This month, we’re shining the spotlight on Fueld, a performance marketing agency helping ambitious health and wellbeing brands grow through smart, measurable digital strategies. Founded by Russell Gregory, Fueld has been part of the DeskLodge community as they’ve scaled their client base, grown their team, and prepared for an exciting next chapter with a full brand refresh on the horizon.

From coffee-machine conversations to focused collaboration days, Fueld’s journey is a great example of how the right workspace - and the right community - can fuel meaningful growth.

👉 Read on to hear Russell’s thoughts on growth, creativity, and why DeskLodge continues to be the perfect home for Fueld.

Russell Gregory, Director & Founder of Fueld, at DeskLodge House

What does Fueld do?

Fueld is a Performance Marketing agency helping health and wellbeing brands grow through Paid Media and Organic channels.  We work across Meta, Google, YouTube, LinkedIn and programmatic platforms to deliver measurable results, with a specialism in scaling Paid Media for consumer health brands.

What sort of growth have you experienced while working from DeskLodge?

2025 was a big year for us - we expanded our client base, built a complete brand refresh (yet to launch), and doubled down on operational efficiency.  Being based at Desklodge has supported that growth by giving us a flexible, energising space to collaborate as a team, meet clients in-person, and feel connected to a wider business community.  It also helps attract a better calibre of staff wanting to join our team.

What are your plans for 2026?

We’re aiming to make 2026 our biggest year yet with the launch of our rebrand. That includes a higher revenue target and a much higher EBITDA target which I know we will hit - building deeper partnerships with existing clients, growing our team, and becoming the go-to paid media agency for ambitious brands in the health and wellbeing space. We’re also investing in team wellbeing and creativity - Desklodge is a great place to be for all of those reasons.

What’s been the best thing about working from DeskLodge?

The people. Whether it’s the DeskLodge team themselves or the other businesses in the building, there’s a real sense of community here.  It’s inspiring to be around other growing companies, with similar mindsets.  General coffee machine chats have led to some exciting projects for us to be working on.

Describe your DeskLodge in three words.

Creative | Refreshing | Jazzy

Fueld’s journey shows what’s possible when ambitious businesses are supported by the right environment. From meaningful connections made within the DeskLodge community to flexible, inspiring space that supports growth, collaboration and creativity, it’s been a pleasure to watch Russell and the team scale their business from here in Bristol.

If you’re looking for a serviced office that helps your team do their best work and feel part of something bigger, book a tour with Andrea and find your perfect fit at DeskLodge.

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